![]() HALO Branded Solutions is the new number-one distributor But custom. How has the Top 40 evolved throughout this millennium? Check out our animated chart to witness the fall and rise of the industry’s biggest power players. ASI number, giving you instant credibility among industry distributors. Executives for the industry’s third largest distributorship said Tuesday that they’ll be adding 253,300 square feet of warehouse space and 23,500 square feet of office and meeting space. Note: All revenues represent North American sales. Top 40 distributor HALO Branded Solutions (asi/356000) is moving forward with a large-scale expansion of its corporate headquarters in Sterling, IL. He replaces former COO Jack Mewhirter, who has retired. In their place are two distributors that are new to the list – Drive Marketing (asi/183590) and APISource (asi/147450) – as well as a previous member: Touchstone (asi/345631), which had last made the Top 40 in 2014.Ĭlick on the links below to find facts and figures on each Top 40 company. HALO Branded Solutions (asi/356000) said that Kevin Pollack has stepped into the C-Suite role at the Sterling, IL-based Top 40 distributorship. Deals for CSE and Sunrise Identity have helped more than double HALO’s sales since 2016. ![]() The two other changes? A Brand Company, which entered a foreclosure sale and was sold in the summer of 2020, and MTM Recognition, which is no longer listed with ASI and therefore no longer eligible to participate. HALO Branded Solutions (asi/356000) Led by Marc Simon, Counselor’s Person of the Year, HALO is the talk of the promo sector because of its sheer number of recent purchases. ![]() The move potentially makes HALO the second-largest distributor in the industry, with combined revenue of nearly 660 million. One of those acquisitions is responsible for one of three departures from this year’s list – Axis Promotions, which HALO acquired in January. HALO Branded Solutions (asi/356000) rocked the promo industry again with its latest Top 40 acquisition: Axis Promotions (asi/128263). Proforma (asi/300094) moved into the top five after banking over $122 million in additional revenue, while HALO Branded Solutions (asi/356000) jumped into the number two spot after a series of high-profile acquisitions. HALO’s company store platform delivers the features and functionality our clients are looking for: Warehouse integration with. With four distributors at $500 million and over in revenue in 2019, the idea of a billion-dollar distributor is not a matter of if, but when.īased on 2019 sales, there was shuffling at the top and bottom in this year’s Top 40 distributor list. It’s all available to you by logging in here or becoming an ASI member today. Our proprietary ownership of the source code allows us to deliver the industry’s most robust and flexible e-commerce solutions with integrated fulfillment, data security, reporting and back-end system integration. While economic recovery may come slowly, the largest distributors in the industry have been increasingly grabbing market share – and the trend might continue as weakened firms become prime acquisition targets. COVID-19 will likely prevent that possibility from occurring in 2020, but perhaps it is simply delaying the inevitable. Account Manager - Beer, Wine, & Spirits (BWS) Promotional Products. ![]() The latest example happened when the firm acquired Top 40 distributor BrandVia Alliance (asi/145037) just this May, a deal that occurred following the September 2021 purchase of New York City-based distributor Captiv8 Promotions.Five years ago, the idea of a billion-dollar distributor seemed far-fetched. Led by CEO Marc Simon, who ranks fifth on Counselor’s Power 50 list of promo’s most influential people, HALO has continued to execute one of the most aggressive, high-profile acquisition strategies in the industry. During 2021, HALO completed a successful rebrand, an overhaul that included a new logo and enhanced marketing/sales tools, digital platforms, social media presence and direct mail. Notably, 2021’s revenue tally also bested HALO’s sales total of $787 million in 2019 – the last pre-pandemic “normal” year for business. Strong demand in the second half of 2021 helped drive a 7.4% year-over-year sales increase for HALO – a performance that ensured the Sterling, IL-based firm remained promo’s largest distributor for the second year in a row. With Simon in charge, HALO completed a headline-grabbing rebrand in 2021 as it marched toward anticipated sales growth. HALO Branded Solutions ASI Show Chicago 2018 Blue Sky Marketing. In preceding years, HALO had acquired a number of former Top 40 distributors, such as Axis Promotions, CSE and Sunrise Identity moves made a reality because of Simon’s deft leadership. Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market. City Paper ASI Show Dallas 2018 Brown & Bigelow.
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